SEO Specialist

Job Description:

We are looking for a highly skilled SEO Specialist to join our team. The ideal candidate will have a deep understanding of search engine optimization, keyword research, and content strategies to improve organic rankings and drive targeted traffic. If you have a passion for data-driven strategies, link building, and technical SEO, we want to hear from you!

Responsibilities:

1. Develop and execute SEO strategies to improve organic rankings and search visibility
2. Conduct keyword research, competitor analysis, and content optimization
3. Optimize on-page elements such as meta titles, descriptions, header tags, and internal linking
4. Perform technical SEO audits and implement best practices
5. Develop and manage link-building strategies
6. Monitor website performance using Google Analytics, Google Search Console, and other SEO tools
7. Collaborate with content creators to ensure SEO-friendly content
8. Stay up to date with the latest SEO trends, algorithm updates, and industry best practices

Requirements:

1. Proven experience in SEO (minimum 3 years) Proficiency in SEO tools such as Ahrefs, SEMrush, Moz, Screaming Frog, etc.
2. Strong knowledge of Google Analytics, Google Search Console, and other tracking tools
3. Experience with WordPress, Shopify, or other CMS platforms
4. Understanding of HTML, CSS, and JavaScript (preferred but not mandatory)
5. Strong analytical skills and ability to interpret SEO data
6. Excellent communication and project management skills

Preferred Qualifications:

1. Experience with local SEO and eCommerce SEO
2. Knowledge of paid search (Google Ads) and social media marketing
3. Ability to write and edit SEO-friendly content